Tool Consolidation - Post ID 262054

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I'm exploring the various tools beginning with RSD, Responsive Content Slider and Menu Builder. Wondering why these programs are not fully integrated (as widgets for example) thus eliminating export and import steps etc. Although I'm not an Adobe Muse fan, I've experimented with their tool set which uses a consolidated strategy. Thanks
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I've no experience with Adobe Muse and don't know what you actually get for $15 per month, but according to my own logic I'd ask myself if Muse is worth $15 per month for as long as you subscribe to it. For a year that means 180 Bucks.

With the CC programmes you can, at the time being, buy the whole responsive pack for $299, and thereby you get 7 different programmes. You might decide that you don't need all of them, and then of course it will come cheaper if you can wait for the next campaign. CC regularly come up with such good offers, both on single programmes and packs, and I don't think they can be beaten on price and quality.
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Inger, Norway

My work in progress:
Components for Site Designer and the HTML Editor: https://mock-up.coffeecup.com


User 2836529 Photo


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...appreciate your response Inger. I have indeed been "playing" with Muse for 2 weeks. The fact that I've turned my attention to RSD pretty much suggests what I think of that product and, to your point, my dislike for their subscription model. You're quite right... paying Adobe a fee in perpetuity is not terribly appetizing. That said, I'm still curious with regards to my original question. It would seem to make sense for Coffee Cup to integrate the Menu Builder and Content Slider in to RSD as, at least from my perspective, these tools are the most commonly employed in building a website. Any further thoughts on this?
User 2147646 Photo


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I totally agree, CoffeeCup should have a flagship program with all the functionality of all the responsive programs in one!

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James D wrote:
I totally agree, CoffeeCup should have a flagship program with all the functionality of all the responsive programs in one!

Out of curiosity, how much would you pay for such a program?
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User 2836529 Photo


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An excellent question Scott. In my opinion, there are two options... and please forgive the very long response as I live and breathe strategic transformation.
1. Set a higher price point (say $289). If I was an existing RSD customer, I'd very gladly pay the additional $100 for a "no-headache-fully-integrated" solution. Assuming that the majority of your base has not purchased the full package already, there’s tremendous upside for CC. If I wasn't an existing CC customer, I'd be equally happy to put down $299 for the same reason. Now - the one drawback of this pricing strategy is that it will be more difficult to pull customers away from their non-CC solution or at minimum, it will take time. Loyalty, effort to convert, familiarity and learning curve... all play a role here. On the other hand, there would be a good deal of upside revenue from existing customers who, per my earlier comment, will be much easier to upsell.
2. The second pricing strategy is aimed directly at capturing market capture and building volume. I’d price at $99 with special pricing consideration of course for existing customers. Now before you shoot me, I refer you to "Serif Software" - a company who's been around about as long as CC and who focuses on (among other products) Windows based photo editing and vector software. After three years of development, they launched “Affinity” for Mac at $59...almost half the price of their current product. (See https://affinity.serif.com/en-us/). Affinity aimed itself directly at Photoshop, which as you’re aware is now offered only though Adobe Cloud. In the last 12 months, they received the highest award from Apple, have outsold their prior product which was in the market for some 20 years and have pulled disgruntled Photoshop customers who (a) feel they they’re being raped and (b) dislike the subscription model. Demand for Affinity has been so great, they’re about to launch Affinity for Windows and will kill their photo and vector prior product lines ($99 each) altogether. By any measure – a huge success.

And at the risk of being presumptuous, I would think that the task for CC to couple all this together seamlessly would be far less prohibitive and time consuming than what Serif took on. And finally, as a point of reference for where I’m coming from, as CEO of the second largest commercial travel company in the world from 1992 to 2004, we moved from a traditional model (6000 agents in NORAM, call centers across the country) to building our own self-booking tool to compete against the new on-line players.. Expedia, Orbitz etc. DIY tools cut our transaction fees in half. Did it pay off? That company is now the LARGEST agency in the world…ahead of AMEX.

I’m not a CC customer but I like what I see. Wouldn’t it be something to watch the little guy beat the living daylights out of the heavily capitalized simply by reading the “tea-leaves”?
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Scott Swedorski wrote:
James D wrote:
I totally agree, CoffeeCup should have a flagship program with all the functionality of all the responsive programs in one!

Out of curiosity, how much would you pay for such a program?

Hi Scott, I think the current price of $299 that you are offering the responsive package at would be a fare price :)


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