Exporting Data - Post ID 146359

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PATRICK EVANS wrote:
Are you kidding? There is no customer database? You have to manually build your customer info via emails? No MY ACCOUNT info for customers to log-in for quick checkout? I've never heard of an e-commerce system that excludes this all important info...am I missing something here?

Yes, that is correct. All customer information is stored inside the payment gateway's system. Shopping Cart Creator does not log any private or personal information. If we were to do so, we would need to become PCI Complaint and force everyone to setup some sort of database with all kinds of security restrictions. That of course would make the software much more difficult to use and configure.
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Q: What is defined as ‘cardholder data’?
A: Cardholder data is any personally identifiable data associated with a cardholder. This could be an account number, expiration date, name, address, social security number, etc. All personally identifiable information associated with the cardholder that is stored, processed, or transmitted is also considered cardholder data.

http://www.pcicomplianceguide.org/pcifaqs.php#1
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PATRICK EVANS wrote:
Are you kidding? There is no customer database? You have to manually build your customer info via emails? No MY ACCOUNT info for customers to log-in for quick checkout? I've never heard of an e-commerce system that excludes this all important info...am I missing something here?

The problem with many shopping carts that force customers to register an account before they can even go out to the payment processor, is that they have very high levels of shopping cart abandonment. The independent figures indicate that figure can be as high as EIGHTY percent. That is especially so for 'impulse' purchases. In real terms, if shopping cart abandonment through lengthy checkout processes costs you as little as one in four potential customers, that is a significant loss for any small business.

The pro version of Cart Creator was designed right from the outset to retain the simple 'click to pay' architecture of the basic version. That means buyers deal directly with a reputable payment provider rather than an unknown site owner. For online traders, the benefits are they don't have hassles with SSL, or continually having to clean 'dead' entries from databases.

Cart Creator won't be suitable for everyone's needs, but for sites that want a simple to run store with minimum hassles and low levels of cart abandonment, it certainly ticks a lot of boxes.
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The problem with many shopping carts that force customers to register an account before they can even go out to the payment processor, is that they have very high levels of shopping cart abandonment. The independent figures indicate that figure can be as high as EIGHTY percent.

I would like to read up on this. Do you have a source?
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Tom wrote:
The problem with many shopping carts that force customers to register an account before they can even go out to the payment processor, is that they have very high levels of shopping cart abandonment. The independent figures indicate that figure can be as high as EIGHTY percent.

I would like to read up on this. Do you have a source?

I have read something in the past about this as well, however it did also state, where clients are on larger commercial sites, Argos, Marks ans Spencer, Comet .,B&Q etc they don't mind filling in details on site as they feel SAFE,
But on smaller unknown sites ( LIKE MINE ) abandonment is very high if they need to enter details before transfer to payment gateway
I got rid of Cubecart for exactly this reason, hence now using CC

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It is a ridiculous reason. They have to supply their name and address somewhere to receive the purchased items from the merchant.
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Tom wrote:
The problem with many shopping carts that force customers to register an account before they can even go out to the payment processor, is that they have very high levels of shopping cart abandonment. The independent figures indicate that figure can be as high as EIGHTY percent.

I would like to read up on this. Do you have a source?

Just type 'shopping cart abandonment' into Google and it will bring up pages of independent surveys and methodology to reduce shopping cart abandonment.


Whilst it is true that customers have to give their details somewhere, there are thousands of rogue ecommerce sites out there that never sell any products. All they do is capture customer details including dates of birth and telephone numbers for a whole range of dubious reasons, be it telemarketing, email harvesting, or just plain old identity theft. You never get the opportunity to complete the checkout process on those sites. The harsh commercial reality is that most small sites are an unknown quantity to most online shoppers and there is a big issue of trust there (or lack therof).

The primary reason I like sites that offer PayPal Express, or PayPal instant payment, is that my telephone number is never shared with merchants, so I don't get plagued with half wits pestering me with follow on sales calls.
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I agree very much with the cart abandonment issue. I don't know how many I have abandoned for this very reason. I get tired of entering my personal info on every site I visit. Then you have to worry about another stupid password to remember. It gets very redundant. And not only that, I seem to get bombarded with junk mail with the more personal info I give away.

I would much rather be forwarded to PayPal (or whoever) and only have to enter the one password for every purchase I do on the internet. Less hassle.

When it comes to service to the public, we as resellers, need to be more concerned about what we do that makes it easier for the customer, not what is easier for us.

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