Next Step in Getting your website noticed and displayed on SERP's
WRITE YOURSELF A WEBSITE USEAGE POLICY,(or get a template custom made) (cookies, privacy,terms of use)
Google considers a website lacking appropriate policies (such a Terms of Service or Privacy Policy) to be unreliable, of poor quality, and possibly dangerous for visitors. This impression may result in noticeably reduced search ranks or, in severe situations, the website's removal from search results.
In addition Florida has additional requirements for business websites
Mandatory Legal Requirements
. Florida Information Protection Act (FIPA): Applies to any entity collecting personal information from Florida residents. It requires businesses to take "reasonable measures" to protect data and mandates specific breach notifications, often necessitating a data security policy.
. Florida’s "About Us" Law: Florida law requires businesses operating online to clearly disclose their physical address and contact information on their website (e.g., on the home page or contact page).
.Privacy Policy: If your website collects personal data—including names, emails, or IP addresses—you are required to have a Privacy Policy that explains how that data is collected, stored, and used.
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ADA Compliance: Florida websites must be accessible to people with disabilities. Failure to comply with ADA standards can lead to lawsuits.
Policy Components Required
1/ Privacy Policy: Must disclose what data is collected, how it is used, and with whom it is shared.
2/ Terms of Service: Necessary to limit liability, outline intellectual property rights, and set user rules.
3/ Cookie Policy: Essential for disclosing tracking technologies.
4/ Data Security Policy: Essential for compliance with FIPA breach notification requirements
NEITHER OF YOUR WEBSITES HAVE THESE policies (mind you some of your cometitors in Jacksonville (Beaches area) don't have either, so that gives you an advantage over them for search engine results if you do.
You should also have a cookie banner type of thing,, and before you say AGGGGH no it doesn't have to be intrusive, it can be friendly/humerus etc but it needs to give your visitors the option to accept or decline, (that way you are covered legally in the event of legal action.
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