Articles tagged “Website Insight”

Creating an iOS Home Screen Icon

What is an iOS Home Screen Icon? With the Apple iPhone, adding an icon to the Home Screen allows you to access websites quickly without having to open your browser. Instead of a generic Apple...

Chapter 13: Website Insight Settings

Settings The Settings button allows you to access a group of settings all in one place for the program. This opens the same window as using the Tools Menu and choosing the selections from...

What is a Favicon

What is a Favicon This little icon allows you to place your company logo or corporate brand in the browser address bar. Not having one of these will not have a direct negative effect on your...

File Compression Application

Speed is a big ranking factor with the search engines, so you want your website to load as fast as possible. More compact files take less time to load and therefore speed up your website and your...

Are using Frames Bad?

Using Frames are Bad for SEO Frames are a major issue when it comes to SEO and can not only present problems with the search engines from spidering your site, they can also make it a...

Inbound Links and Search Results Explained

Why are my inbound links and results low? When trying to determine how many inbound links you may have to your website or just what your search results are, you may have noticed that the number...

Chapter 11: Recommendations Tab

Now that you have all this information about your website, we are sure you are asking yourself "What do I do now?". Sifting through pages and pages of SEO books can be extremely...

Import Report Design into Website Insight

Do you want to create your own fully customized reports? With Website Insight you can! Using our Responsive Site Designer (RSD) and Responsive Layout Maker (RLM) , you can customize...

Leverage Browser Caching

Browser caching is a simple way to reduce the number of HTTP requests from a users browser to your server, thus improving loading times, website performance and even the user experience. Reducing...

Website Insight Quick Start Guide

Website Insight is a hot new tool for analyzing and improving your website’s search engine visibility and visitor’s friendliness. Some might call it SEO software, but in reality it is...

Placement of your sitemap file

Where does the sitemap go? There are two kinds of sitemaps that you could have as part of your website structure. The first one that is actually part of your website design. This is what...

What Meta Tags Should I Add to My Website?

There are three main Meta tags that should be in all websites. They are listed below by importance.  Title: What Is The TITLE Element? Towards the top of a webpage's HTML code,...

What is a Robots.TXT File

What is a robots.txt File? Sometimes we need to let search engine robots know that certain information should not be retrieved and stored by them. One of the most common methods for defining...

What is Search Engine Optimization (SEO)?

Simply put, Search Engine Optimization (SEO) is the process of applying changes to a website in order to take advantage of an algorithm with the goal of ranking higher on search engine query...

The Google PageRank Concept

The Google PageRank Concept Google, the worlds most successful search engine, has been on the cutting edge of ranking websites since it's inception. When Google was invented, it was built...

Understanding Keywords

Identifying Alternate Keywords Firstly, what is a keyword? A keyword is any word or phrase that can be used to describe the topic of a given website. A keyword is a single word, and a keyphrase...

Duplicate Content

So, what exactly is duplicate content? It's actually a fairly self-explanatory term. Duplicate content is any content duplicated in one or more pages on your website, or several instances of...

Meta Tag Generator App

HEAD DATA Meta tags are a way to provide additional information about your page. This information is not displayed on your page and is used primarily for search engines and other services to...

HTTP Status Codes

Server response headers are a useful way to check to see if your site is responding correctly to any request for a page on your server. There are nine HTTP status codes that we are mostly...

How Do Search Engines Rank Sites?

Whenever you use a search engine, you're asking the search engine to sort through the millions of web sites it has indexed, and try to find those sites that are related to your search words....

Website Design & Layout

Designing a website for search engines is similar to designing a website for regular visitors, although there are some important points to keep in mind during the design stage of your website....

Keyword Stuffing

What Is Keyword Stuffing? "Keyword stuffing" is the term used to define the practice of inserting blocks of keywords with the sole purpose of increasing search engine rankings....

JavaScript

The Use Of JavaScript JavaScript is commonly used to enhance web pages and increase functionality. JavaScript can be used to do things such as display the visitors name on a web page, show...

Crawlers/Robots in Your Log Files

As you most probably know, search engines use "crawlers" to check your website for your content. Since your Website will not be listed in the major search engines unless their crawlers...

What Are Hidden Keywords

One of the most common instances of spam on websites is the use of hidden keywords, which is also commonly referred to as invisible text. Hidden keywords are defined as text that cannot be seen by...

HTTP Referrers

If your web hosting provider grants you access to your Statistics, and you can view your HTTP Referrers, this can be very valueble information. You can do a search through these statistics for...

HTML Optimization Tips

Optimizing Your Website In the age of broadband internet access, it can be somewhat easy to forget about optimizing for lower bandwidth visitors. Many people these days use DSL or Cable...

File and Folder Names

Do File or Folder names matter? Filenames usually carry very small significance in Search Engines, although every little helps. By choosing the correct filename you can increase your...

Internal Linking

Optimizing Your Links Just as Inbound links are important, internal linking structure can have a large effect on how your pages will rank in search engines. For optimal performance we...

Mirror Sites

What Is A Mirror Site? The term "mirror site" refers to an identical website hosted on another domain/website address. Large websites usually provide a mirror website for different...