Although the use of image maps can save time and effort in cases where a single image should link to more than one URL, image maps cannot be read by search engines. This means that any links in...
The concept of structured data By adding descriptive code or markup to the HTML of web pages, search engines can get a better understanding of what your content is about. This better...
Do you want to create your own fully customized reports? With Website Insight you can! Using our Responsive Site Designer (RSD) and Responsive Layout Maker (RLM) , you can customize...
Speeding Up Your Website Slow loading pages not only make it difficult for visitors to access your site, some may simply leave it altogether. Google considers page load speed an important...
Why are my inbound links and results low? When trying to determine how many inbound links you may have to your website or just what your search results are, you may have noticed that the number...
Using Social Media Not everyone feels the same way when it comes to the social networking sites, but what cannot be denied is that if you have an online presence in one of these venues and you...
Adding Google Analytics & Other SEO Goodness So you've completed your site and are ready to share it with the world? Well, one vital piece that you shouldn’t forget about is utilizing the...
Optimizing Your Links Just as Inbound links are important, internal linking structure can have a large effect on how your pages will rank in search engines. For optimal performance we...
Yes. Everything is made with web standards and search engines in mind. Every page created with our software follows W3C markup standards. In addition, with the new Pages tool , you can add...
The Use Of JavaScript JavaScript is commonly used to enhance web pages and increase functionality. JavaScript can be used to do things such as display the visitors name on a web page, show...
Keyword prominence measures how close the keyword appears of the beginning of the sentence. The closer to the beginning your targeted keyword appears, the higher the prominence will be, with a...
What Is Keyword Stuffing? "Keyword stuffing" is the term used to define the practice of inserting blocks of keywords with the sole purpose of increasing search engine rankings....
Browser caching is a simple way to reduce the number of HTTP requests from a users browser to your server, thus improving loading times, website performance and even the user experience. Reducing...
HEAD DATA Meta tags are a way to provide additional information about your page. This information is not displayed on your page and is used primarily for search engines and other services to...
What Is A Mirror Site? The term "mirror site" refers to an identical website hosted on another domain/website address. Large websites usually provide a mirror website for different...
“A day wasted on others is not wasted on one’s self.” - Charles Dickens, A Tale of Two Cities What does this quote have to do with Open Graph and Twitter Card? Allow us...
Where does the sitemap go? There are two kinds of sitemaps that you could have as part of your website structure. The first one that is actually part of your website design. This is what...
SEO Resources Now that you have all this information about your website, we are sure you are asking yourself "What do I do now?". Sifting through pages and pages of SEO books can be...
An Overview Text and images, the main components of any webpage, are easier to understand for humans than for machines. A simple fact, but something with big consequences for the way the...
The Google PageRank Concept Google, the worlds most successful search engine, has been on the cutting edge of ranking websites since it's inception. When Google was invented, it was built...
Identifying Alternate Keywords Firstly, what is a keyword? A keyword is any word or phrase that can be used to describe the topic of a given website. A keyword is a single word, and a keyphrase...
Improve your site’s performance using Lighthouse from Google Chrome. So do you think your website is looking good and ready for showtime? Well there is one great suggestion we make...
Designing a website for search engines is similar to designing a website for regular visitors, although there are some important points to keep in mind during the design stage of your website....
Website Insight is a hot new tool for analyzing and improving your website’s search engine visibility and visitor’s friendliness. Some might call it SEO software, but in reality it is...
Use SSL to boost your Google Page Rank Yep, that’s right! Google stated back in 2014 that adding an SSL 2048 bit certificate on your website will provide you a boost in your page rank. By...
One of the most common instances of spam on websites is the use of hidden keywords, which is also commonly referred to as invisible text. Hidden keywords are defined as text that cannot be seen by...
What is a Favicon This little icon allows you to place your company logo or corporate brand in the browser address bar. Not having one of these will not have a direct negative effect on your...
What is a robots.txt File? Sometimes we need to let search engine robots know that certain information should not be retrieved and stored by them. One of the most common methods for defining...
Simply put, Search Engine Optimization (SEO) is the process of applying changes to a website in order to take advantage of an algorithm with the goal of ranking higher on search engine query...
There are three main Meta tags that should be in all websites. They are listed below by importance. Title: What Is The TITLE Element? Towards the top of a webpage's HTML code,...
