Better photo?

User 404575 Photo


Registered User
872 posts

At the risk of asking a bunch of opinions :lol: I'd like to take an informal poll here.

Looking at https://denverprocessservers.net/ the top photo is one that I took myself, years ago. I've always liked it, and it seems cheerful and bright, and to convey a scene of our city where we do our work. The question is, is it compelling to potential clients. Does it motivate them to hire our services?

Now here's one from my HD police style body cam. This is an actual dramatic image of serving someone:

https://denverprocessservers.net/PHOT/Serving%20Someone%20-%20for%20Facebook%20Ads%201%20GOOD%201200x628%20CROPPED%20WITHOUT%20DATE%20GOOD%20FOR%20WEB%20PAGE%20NOW%20brighter.jpg

Now the question is, would this image be more compelling to use, at the top of the page, and better motivate people to retain our services?
Melissa Rhiannon
OS Windows 8.1
User 2699991 Photo


Registered User
2,175 posts

Melissa Rhiannon wrote:
At the risk of asking a bunch of opinions :lol: I'd like to take an informal poll here.

Looking at https://denverprocessservers.net/ the top photo is one that I took myself, years ago. I've always liked it, and it seems cheerful and bright, and to convey a scene of our city where we do our work. The question is, is it compelling to potential clients. Does it motivate them to hire our services?

Now here's one from my HD police style body cam. This is an actual dramatic image of serving someone:

https://denverprocessservers.net/PHOT/Serving%20Someone%20-%20for%20Facebook%20Ads%201%20GOOD%201200x628%20CROPPED%20WITHOUT%20DATE%20GOOD%20FOR%20WEB%20PAGE%20NOW%20brighter.jpg

Now the question is, would this image be more compelling to use, at the top of the page, and better motivate people to retain our services?


Hi Melissa
I will probably get shot down, but to be honest here neither would be my answer, I like the original, but perhaps you could find something with a little bit more to do with "Law" or Justice" & the city, difficult to judge

However, of the two, the original one would serve better (excuse the pun intended) the other one of actually serving someone would go better on a page where it is more relevant (actually about serving people & the process (if you have something like that)
The Help You Need: When You Need It The Most
A Small but evergrowing selection of SDv3 Ingredients
https://albarosa.sdv3tutorials.com
User 404575 Photo


Registered User
872 posts

Thanks Wayan. You're right! :o
Melissa Rhiannon
OS Windows 8.1
User 2699991 Photo


Registered User
2,175 posts

Melissa Rhiannon wrote:
At the risk of asking a bunch of opinions :lol: I'd like to take an informal poll here.

Looking at https://denverprocessservers.net/ the top photo is one that I took myself, years ago. I've always liked it, and it seems cheerful and bright, and to convey a scene of our city where we do our work. The question is, is it compelling to potential clients. Does it motivate them to hire our services?

Now here's one from my HD police style body cam. This is an actual dramatic image of serving someone:

https://denverprocessservers.net/PHOT/Serving%20Someone%20-%20for%20Facebook%20Ads%201%20GOOD%201200x628%20CROPPED%20WITHOUT%20DATE%20GOOD%20FOR%20WEB%20PAGE%20NOW%20brighter.jpg

Now the question is, would this image be more compelling to use, at the top of the page, and better motivate people to retain our services?


How about putting your title
"Denver Process Servers LLC
Your NAPPS Denver Process Server, Covering The Denver Area For You!"

on the top of the photo (with the eagle, I mean like a cover in a container OVER the image not on the top of the page)
then move the accreditation images (the 3 images like badges) to a container just underneath the top image, & the verbiage for them underneath them (make those badges a bit smaller. just a tad, not a lot.
That way any new clients, when they land on your page first get to see your title, with a nice image, & the accreditation images, all above the fold so to speak,, which will increase their interest & the start of trust in your services, which is what you need.

You could also make the top image full width, a little less high, this will have a similar effect that your clients can see the accreditation above the fold once again increasing the positive reaction because they can see without scrolling to find relevant information,

One of the major things you have to try & achieve is to answer your visitor's questions that most of them want answering the moment they land on your page
" Does this site have/or do what I am looking for ?" ,
"How can this site benefit me?" (or in other words)
" What benefit does this site have for me that I need?"
With just a little bit of re-adjusting, you could get closer to answering those visitors questions, without changing the photo, & increasing your chances of visitors continuing to browse your site to get more information
The Help You Need: When You Need It The Most
A Small but evergrowing selection of SDv3 Ingredients
https://albarosa.sdv3tutorials.com
User 2699991 Photo


Registered User
2,175 posts

like this
https://sdrive-storage.s3.amazonaws.com/rsd-tutorialscom/5bfe70e735f743/73760907/coloradosmall.gif

The Help You Need: When You Need It The Most
A Small but evergrowing selection of SDv3 Ingredients
https://albarosa.sdv3tutorials.com
User 122279 Photo


Senior Advisor
12,110 posts
Online Now

Good idea, Wayan. Maybe lift the text on the pic a wee bit to make it come clear of the highrise buildings.

Maybe a page for testimonials would be a good idea too? And the navigation up at the top, like Wayan suggests
Ha en riktig god dag!
Inger, Norway
My new honey site, built with RFF: http://www.eikweb.com/horgenhonning/
Component sharing for RFF, RBB, RSD and SD: http://www.eikweb.com/sharing/


User 404575 Photo


Registered User
872 posts

I'm afraid my skills are minimal with RSD and just limited to maintaining this, and we don't have the money to pay someone else, at this time.

I'm planning a few minor changes, but will have to do them here. Thanks people.
Melissa Rhiannon
OS Windows 8.1
User 2699991 Photo


Registered User
2,175 posts

Melissa Rhiannon wrote:
I'm afraid my skills are minimal with RSD and just limited to maintaining this, and we don't have the money to pay someone else, at this time.

I'm planning a few minor changes, but will have to do them here. Thanks people.


The problem is Melissa that people also judge the company/person by the website,
Please forgive me for being a bit straight off the cuff, but you are a professional & providing a professional service, & that is what people look for when they land on pages, at the moment, your site is in real need of a makeover to make it look more professional.
Regardless of whether you use Google Ad words or other paid thingies to get higher rankings, your visitors (potential clients) are probably leaving without bothering to look deeper (which is a common occurrence for many many websites). I don't live or have ever been to your city, but I do know that ANYONE over a certain age can become a process server (or whatever the title is), regardless of qualifications, experience accreditations etc.
So you are competing against them & their websites if they have one, you are also competing against the real professional competitors in your city & possibly further afield. Your site needs to stand out against those non-professional people, and be equal if not better than those of your professional competitors, to at least have a chance of gaining new & retaining existing clients.

I understand your concerns & need for conserving your expenses with regard to updating your site, but you should consider, that if it was just a little bit more professional looking, with the content (verbiage content) more viewable, you may start to get more & more enquiries.

I also know we have talked about this before, so here is the deal:
Assuming you like the layout/design & concept
I will make you some video's showing how to make some of those small changes (& really they are not big complicated changes) You can then follow along (even just getting the first page updated would be a start).
I have made this offer on the forum, therefore there will be no fee's involved (as part of the forum guidelines/practices).

When I first started out on my own many many years ago, I had & accepted gracefully help from many many people who were in the know so to speak, I learned a great deal from them not only about work/business but also how helping others in even a small way pays (not only financially but in many other ways). I have spent the last 35 years helping people somehow whenever I could with difficulties/life problems whatever. this gives a real feeling of giving something back to the universe, & I am in a position (thanks to my mentors) where I don't really need to be paid for helping.

Please reconsider & accept a little help with updating your site (it will pay dividends in the long term)
Other members of this forum will I am sure chip in with their suggestions/help. Our reward will be the satisfaction in knowing our contributions, ideas suggestions have helped someone.

my ideas for the site (layout etc) are available to look at here
https://tester.sdv3tutorials.com
It costs nothing to look,
The Help You Need: When You Need It The Most
A Small but evergrowing selection of SDv3 Ingredients
https://albarosa.sdv3tutorials.com

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